BUSINESS EXCELLENCE AND MANAGEMENT

ISSN

2248-1354 (print)

2668-9219 (online)

ISSN-L: 2248- 1354

 

1. THE ROLE OF AGRICULTURE IN ROMANIAN DEVELOPMENT   Bianca AVRAM POP Simona SABOU Technical University of Cluj-Napoca, North University Center in Baia Mare Romania

The aim of this study is to identify the role agriculture plays in the economic development of Romania. Consequently, we studied the specialized literature, which analyzes the relationship between agriculture and the economic development, as well as the role of agriculture in reducing poverty. In order to study the impact on Romanian economy of the shift from a centralized economy to the market economy, we use four variables of which the independent one is represented by the added value of agriculture, and the other three variables are dependent, they only slightly characterize Romanian economy: the GDP/capita, inflation consumer prices and external debt stocks. Conclusions show that the increase of the added value in agriculture positively influences the evolution of the GDP/capita. At the same time, it also exercises a major influence on inflation, thus the positive correlation highlights the fact that the annual percentage of the purchase price of a consumer basket will decrease when the internal crop is rich, and it will increase when agriculture production is unsatisfactory. It is interesting to notice that Romania’s external debt increases when the added value of agriculture records surges as compared to the previous years ...

2. ANALYZE FACTORS INFLUENCING PASSENGERS’ SATISFACTION IN ADDIS ABABA CITY LIGHT RAIL TRANSIT SERVICE   Habtamu GEBEYEHU Wolkite University, Wolkite, Ethiopia

The main purpose of this study was to analyze factors influencing passengers’ satisfaction in Addis Ababa City Light Rail Transit Service. The researcher has taken 364 passengers’ for survey questionnaire and 20 informants for semi-structured interview questions. The data collected by survey method were analyzed using SPSS version 20. The results of Pearson’s correlation analysis of the study indicated that there was a significant positive correlation of all independent variables; safety and security, reliability, comfort, ticket payment system, affordability, staff behavior, accessibility and availability with passengers’ satisfaction. The multiple regression analysis of the study depicted that, all the independent variables contributed only 56.8% of variances on passengers’ satisfaction and the remaining 43.2% explained by other variables, which were not included in the model. Based on the findings of this research, the Light Rail Transit Service management should sustain and continue the better provisions of the light rail transit services primarily to satisfy passengers and secondly to attain organizational goals ...

3. GLITCHES ON REALITY OF FINANCIAL SERVICES PROVIDED TO CUSTOMERS IN GHANA   Solomon ARHIN Christian Service University College, Kumasi Ghana

Provision of financial services and level of customer satisfaction are intricately intertwined, rather than separate concepts. Commercial banking in Ghana requires a lot of improvement as customers continuously err complaints about mediocre services received from different banking locations in the country. Most of the complaints are prevalent pertaining to the high cost of doing business with the financial institutions. Interest charges are very fundamental to any financial institutions and even from biblical perspectives in Matthew 25:14-27. This research measured the performance of three hundred and ninety (390) respondents who were asked to respond to questionnaire on provision of commercial banking services in Ghana and its associated profitability and risks. The respondents had diverse background comprising of sixty-eight (68) financial managers and Three-hundred and twenty-two (322) key customers who are patronizing different services from the commercial banks in Ghana. The findings revealed that majority of the respondents seem to be abreast with the banking operations in Ghana and receive average customer services. Better customer service provision in banks lead to reduction of banks risk while increasing profitability and liquidity. These findings will be relevant theoretically, practically and also assist policy formulators in making strategies about financial institutions. The research concludes that scale economies must be used in the banks to ensure efficient service provision .The study recommends strong policy formulations and implementation from the central authority for financial institutions so that satisfactory performance and service delivery can be used as yardstick to measure and monitor performances of banks and other financial institutions in the country on regular basis ...

4. THE MODERN BUYER AND SALES EVOLUTION – THE BUYER’S JOURNEY FOR THE SMALL, MEDIUM SIZE COMPANIES AND FREELANCERS   Victor TUDORAN University of Craiova, Institute of Doctoral Study - Management, Craiova Romania

The article proposes a new approach regarding the Modern Buyer in the Industrial Revolution 4.0. It offers a response to the issue how the Modern Sales persons can behave into the new economic environment. Big Media Agencies, like Hubspot and SalesforLife have been launching since 2006 into the market, but addressing their results of their researches for the big multinational companies and for other potential customers. In this article it’s proposed a specific approach for the SMMs and freelancers. In fact, there is a new approach for the Buyer Journey using the social media. The article aims, using the online management method, to find a series of steps to buy the potential customer, viewed from the perspective of an SME or a free professional. The basic idea is to be a small number of buying steps so that, without the systems, processes and tools of a digital media agency, the less specialized worker with few resources at his disposal can make effective marketing ...

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