Volume 14, Issue 1, March 2024

 

1. UTILIZATION OF 4IR TECHNOLOGIES TO ENHANCE STRATEGIC INTELLIGENCE AND DYNAMIC CAPABILITIES FOR A SUSTAINABLE COMPETITIVE ADVANTAGE

 

Dinko Herman BOIKANYO

University of Johannesburg

South Africa

 

DOI: https://doi.org/10.24818/beman/2024.14.1-01

This paper delves into the transformative role of the Fourth Industrial Revolution (4IR) technologies—Artificial Intelligence (AI), the Internet of Things (IoT), Robotics, and Blockchain—in reshaping strategic intelligence and dynamic capabilities in businesses. It presents an in-depth analysis of how these technologies enhance strategic decision-making, predictive analytics, and operational agility, thereby contributing to a sustainable competitive advantage in rapidly evolving markets. The paper also explores the synergistic effects of integrating these technologies and the resulting challenges and opportunities, including cybersecurity risks, workforce displacement, and ethical considerations. Furthermore, it proposes a comprehensive framework that integrates technology adoption with organizational strategy, emphasizing continuous learning, sustainability, and ethical practices. This study concludes by discussing the implications for practitioners and policymakers and suggesting directions for future research, particularly in understanding long-term impacts, cross-industry applications, and societal implications of 4IR technologies. This paper aims to provide valuable insights for businesses and policymakers navigating the complexities of the 4IR era.

2. FOSTERING COMMITMENT IN SMES IN BOSNIA AND HERZEGOVINA: FACTORS INFLUENCING AFFECTIVE CONTINUANCE AND NORMATIVE COMMITMENT

 

Nereida HADZIAHMETOVIC

International Burch University, Ilidza

Bosnia and Herzegovina

Sara POZEGA

International Burch University, Ilidza

Bosnia and Herzegovina

 

 

DOI: https://doi.org/10.24818/beman/2024.14.1-02

Rewards play a crucial role within the framework of exchange theory, serving as a vital component. By acknowledging and rewarding employees, organizations convey appreciation, fostering an environment conducive to teamwork, heightened productivity, and the attraction of talented professionals. This study delves into the intricate interplay between employees' perceptions of rewards and their impact on the three fundamental components of organizational commitment. Conducted through a survey of small and medium enterprises in the Federation of Bosnia and Herzegovina, this research aims to scrutinize the influence of extrinsic rewards on organizational commitment among employees in this region. The study's core objective is to analyze whether extrinsic rewards play a substantial role in shaping affective, normative, and continuance commitment among employees within Bosnia and Herzegovina's small and medium-sized enterprises (SMEs). The empirical evidence derived from this research substantiates the proposed hypothesis, underscoring the pivotal role of extrinsic rewards in nurturing and sustaining affective, normative, and continuance commitment within SMEs in Bosnia and Herzegovina. Additionally, this investigation sheds light on the precursors contributing to the development of each commitment component. By advancing our understanding of the intricate dynamics between rewards and commitment, this research makes significant contributions to the realms of human resource management (HRM), as well as the interconnected domains of rewards and commitment. Furthermore, the practical implications of these findings are noteworthy, offering valuable insights for practitioners and serving as a practical guide for small and medium-sized enterprises in cultivating a workforce characterized by sustained commitment.

3. UNDERSTANDING FACTORS PROPELLING LABOUR TURNOVER OF MARRIED FEMALE WORKERS IN THE RETAIL INDUSTRY IN MASVINGO URBAN

Millicent CHIBVONGODZE

Great Zimbabwe University, Masvingo

Zimbabwe

Takupiwa NYANGA

Great Zimbabwe University, Masvingo

Zimbabwe

Farai MAUNGANIDZE

Great Zimbabwe University, Masvingo

Zimbabwe

Willard NYAMUBARWA

Great Zimbabwe University, Masvingo

Zimbabwe

Honest MUPANI

Great Zimbabwe University, Masvingo

Zimbabwe

 

DOI: https://doi.org/10.24818/beman/2024.14.1-03

The purpose of the study was to interrogate factors that influence labour turnover of married female workers in Small to Medium Enterprises (SMEs) in the retail industry. The study utilized the qualitative research approach with structured interviews being used to solicit data from twenty-two purposively selected participants who had left employment within the last five years from SMEs in the retail sector. The findings of the study showed that labour turnover of married female workers in the retail sector was alarmingly high. The main drivers of labour turnover were sexual objectification of married female workers at workplaces, heavy and physically demanding work and human engineering. Disputes of rights, glass ceiling and securing marriages were some of the major propellers of labour turnover of married female workers in SMEs in the retail sector. The high rate of labour turnover significantly affects the performance of SMEs. The study contributes to the body of knowledge by providing information on labour turnover of married female workers an area which has not been explored by many researchers. The results also help managers of SMEs in the retail sector and government authorities to pay close attention and possibly address the problems faced by female employees in the retail industry.

 

4. USING SOCIAL MEDIA ANALYTICS AND PARSING PROGRAMS TO IDENTIFY AND ANALYZE THE TARGET AUDIENCE  

Vasily KASHKIN

American University of Phnom Penh

 Cambodia

Yuriy ANDROSIK

Belarusian State Technological University, Minsk

 Belarus

 

DOI: https://doi.org/10.24818/beman/2024.14.1-04

Social media analytics is the backbone of successful marketing. It allows you to accurately find and understand the target audience of the company. However, this requires analyzing a huge amount of publicly available data. This is where software tools come to the rescue, allowing such analysis to be carried out in real time. Nevertheless, there are a large number of software products on the market, each of which has a different set of functions - from complex products to highly specialized ones. A wide or vice versa narrow range of functions makes it difficult to choose a specific software solution for a specific task. For this reason, the main purpose of the article is to make a comparative analysis of the functions of the most popular social media analytics software tools designed to identify and analyze the target audience.  

 

5. MODERATING EFFECTS OF UTILITARIAN IDENTITY AND OTHER-REGARDING VALUES ON INSTITUTIONAL PRESSURES AND SOCIAL ENTREPRENEURSHIP

Maruf Mohammad Sirajum MONIR   

Bucharest University of Economic Studies

Romania

Alula Nerea GEBEREMESKEL   

Bucharest University of Economic Studies

Romania

Khanh Hung DOAN   

Hue University

Vietnam

 

DOI: https://doi.org/10.24818/beman/2024.14.1-05

This paper intents to test the relationship between institutional pressure (regulatory, cognitive, and normative) and social entrepreneurship orientation in the presence of level of utilitarian identity, level of other-regarding values. The data collection was through a survey-based method from 270 social enterprises were participated. The comprehensive integrated model was designed to test the impact of institutional pressure (regulatory, cognitive, and normative) on social entrepreneurship orientation with moderating role of the level of utilitarian identity, level of other-regarding values. The findings of the study reveal that institutional pressure, level of utilitarian identity, and level of other-regarding values positively and significantly influences social entrepreneurship orientation. Furthermore, the level of utilitarian identity positively and significantly moderates the relationship between institutional pressure and social entrepreneurship orientation while, level of other-regarding values negatively and significantly moderates the relationship. In addition, the implications of the study and future directions are also discussed.

 

6. CORPORATE ATTRIBUTES AND SUSTAINABLE GROWTH: EVIDENCE FROM LISTED CONGLOMERATE COMPANIES IN NIGERIA

Adewumi Zaid ADEYEMI

Osun State University, Okuku, Osun State

Nigeria

Nureni Adekunle LAWAL

Osun State University, Okuku, Osun State

Nigeria

Titilope Esther OLOREDE

Osun State University, Okuku, Osun State

Nigeria

 

DOI: https://doi.org/10.24818/beman/2024.14.1-06

Corporate attributes has been identified as one of the main factors that influence company’s growth. In line with this statement, this research work investigated the effect of corporate attributes on sustainable growth of listed conglomerate companies in Nigeria for the period of twenty-three years, 2000 to 2022. Secondary data acquired from annual report and accounts of sampled firms were used. Data obtained were subjected to analysis using descriptive, correlation and fixed effect regression technique. Results of fixed effect technique revealed that corporate attributes of profitability, assets efficiency, firm size and innovation of conglomerate companies in Nigeria have positive and substantial impact on their sustainable growth. Firm age and managerial ownership have favourable but frivolous effect on sustainable growth. Furthermore, the results also indicated that together as a whole all the corporate attributes examined by this research work has strong and important influence on sustainable growth of quoted conglomerate companies in Nigeria. It was recommends that management of quoted conglomerate companies in Nigeria should continue to sustain and further improve their corporate attributes that have positive and significant influence on their sustainable growth.

 

7. THE ROLE OF KNOWLEDGE MANAGEMENT IN IMPROVING THE INTERNAL WORK ENVIRONMENT OF THE SPORTS ORGANIZATION IN ALGERIA

 

Abdennaceur GUEDRI

University of Bouira

Algeria

Taoufik SMAAL

University of Bouira

Algeria

Haroune DIF

University of Mostaganem

Algeria

Faycal GASMI

University of Cheikh Laarbi Tbessi

Algeria

 

DOI: https://doi.org/10.24818/beman/2024.14.1-07

This study aims to determine the knowledge of the role of knowledge management in improving the internal work environment; and to stop at the extent to which the technological developments used to improve the performance of employees of the sports institution, by facilitating and simplifying work procedures, achieving effectiveness and acquiring knowledge and skills; and also aims to know the contribution of knowledge management to decision-making work by making changes in the direction of decisions, re-studying them and the speed of data acquisition. To achieve the objectives of this study, we used the appropriate descriptive analytical approach to the subject of the research by highlighting the role of knowledge management in improving the internal work environment of the sports organization in Algeria. The sample of the study was from a sample of those in charge of running the Directorate of Youth and Sports Foundation for the state of Tebessa from heads and subordinates of various interests, where their number reached (75) framework and worker in the institution and we took a sample of 25 workers and to collect data we used the questionnaire and analyzed it through the statistical program SPSS, and we got the results that interest in knowledge management has become an urgent necessity to keep pace with the rapid development in various sciences, which is the permanent and specific source that works to achieve the internal work environment and successful and effective in sports institutions.